LOCAL TOURISM INDUSTRY AIMS FOR SUCCESSFUL SUMMER

02 Aug '16

East Antrim tourism industry leaders gathered to mark the end of the Coastal Tourism Hub programme and welcome the busy summer period for local businesses on Tuesday 5th July at Carrickfergus Sailing Club.

The programme, led by Carrickfergus Enterprise and supported by the Coastal Communities Fund, aimed to help local businesses to boost the quality of the east Antrim tourism industry through training in key areas including customer service, online sales and digital marketing.

Kelli Bagchus, manager of Carrickfergus Enterprise commented: “At this stage the participants are reporting promising figures in the east Antrim area and we anticipate a further upturn in activity as we enter the summer period. We are continuing to monitor the impact of the programme until the end of the year when we expect to see an uplift across key measures including job creation, job security, visitor numbers and visitor spend.”

Delegates from the 30 participant businesses met the Mayor of Mid and East Antrim Borough, Councillor Audrey Wales, MBE, Junior Minister Alastair Ross, MLA and digital marketing expert Wayne Denner, to mark their achievements through the programme and offer a positive outlook for the local industry in the months ahead.

The Coastal Communities Fund, which supported this initiative, is funded by the Government with income from the Crown Estate’s marine assets. It is delivered by the Big Lottery Fund on behalf of the UK Government and the devolved administrations in Northern Ireland, Scotland and Wales.